A Day in the Life of a Marketing Lead with Courtney Yule
Courtney Yule, Marketing Lead at Liberis shares what a 'day in the life' looks like.Return to blog posts
What’s your name and what do you do at Liberis and where in the world do you work?
My name is Courtney Yule, and I’m a Marketing Lead based out of our London office. I work across our marketing for our UK and Ireland partners, responsible for developing and executing creative and data driven marketing campaigns and customer experiences, with a focus on SME acquisition.
From the moment you wake up in the morning, what do you look forward to for the day ahead?
I’m lucky that I get to work with a bunch of talented, passionate, and genuinely nice people – so makes the work that we do that much more exciting.
There’s also genuine interest in your career and development. I’m currently participating in a mentor programme, which pairs you up with a senior employee at Liberis to work on areas of development – so there’s really the opportunity to learn and grow within your role.
Describe a typical day for you in your role.
No day is the same! I could be meeting with partners, developing a marketing strategy for a partner or crafting copy for an upcoming campaign. I get to work across a large range of marketing projects – so I get the opportunity to flex different parts of my marketing skillset, whether its creative, analytical, or commercial.
What advice would you give a colleague whose just joined your team?
Don’t be afraid to push the boundaries and question things! We’re a fast-moving business and if there’s a better or different way of doing something – everyone is really open to ideas. There’s really no limit to what you can achieve at Liberis if you think outside the box.
Are you office based, remote or hybrid? What are the pros and cons, if any?
I’m based in the London office, where I typically work two days from home and three in the office – but really depends on the week! It’s great having the flexibility to work from home if you need a bit of head down time, but we’re quite a social bunch, so it’s nice coming into the office and being able to collaborate with everyone (and go for a well-deserved after work drink!).