eCommerce

‘Letterbox 4 You’ delivers business growth with Liberis

Letterbox 4 You is a global e-commerce business, specialising in producing and selling letterboxes to individuals and businesses.

Summary

About Letterbox 4 You

Founder and entrepreneur, Dominic, started the business on his own in 2012, selling letterboxes on Ebay. 9 years later and he is managing a team of 8 in 7,000 ft premises servicing customers all over the world, from Ireland and the UK to Australia and the US. Not only this, but he’s working with some of the largest housing associations and councils in the UK.

The story so far has been a one of organic growth, of slowly reinvesting profit and growing steadily as a result. However, Letterbox 4 You came to reach the stage where it needed a cash injection to take them to the next level.

20%

business growth in 2021 (vs 2020)

50%

increase in marketing spend made possible.

55%

increase in staff

“The funding allowed us to scale up in a number of ways. Increased stock levels meant we could service bigger customers, which allowed us to comfortably cover the overheads of a larger premises”

Dominic Poznanski, Letterbox4You
Challenge

Untapped potential through demand

The business had been growing organically since 2012, but it was beginning to reach a plateau in terms of growth.

“In order to catapult the business further and build on our success, we needed to be able to respond to the demand that bigger opportunities required. The revenue the business was making wasn’t enough to sustain the pace of new business, demand was increasing and bigger projects were presenting themselves but we didn’t have the upfront cash to sufficiently prepare and deliver for these customers.”

Outcome

The difference of a cash advance

Dominic came to Liberis for a cash advance – which allowed him to pay upfront for the large quantity of inventory needed to take on new large-scale projects that would take his business to the next level.

“Liberis came at exactly the right time for us”

“The funding allowed us to scale up in a number of ways. Increased stock levels meant we could service bigger customers, which allowed us to comfortably cover the overheads of a larger premises, bring in new team members and start to invest in marketing (our key competitors are Amazon and large producers in China – so we have big competition to stand out against!)”

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